I started my career as an intern at Armenta Dietrich. I was hired full time as an account coordinator at the end of my internship three months. And in six months I was promoted to assistant account executive. I was also given the responsibility of screening and implementation of new graduates for interviews. In this article, I'll give you some advice that probably nobody has told you. First, do not send an e-mail to the blind "contact us" email address on the website of the company. If you do not have time to pick up the phone and ask the company to send your CV, you're just asking for your info or HumanResources email to be deleted. Trust me, your email is straight to the deleted file if you just press "contact us" on the site and write something like "I'm looking for a job. Please call me at XXX-XXXX. " I'm not jokingwe receive no less than 20 emails that say this exact thing every week. Then do your research. Knowing the public relations industry, and know the responsibilities of a new graduate PR. It does not hurt to pick up the phone, call a public relations firm, and a calendar with an employee to ask questions. This is not a job interview is an information service where you can better understand and ask blunt questions, including the issue of wages, without stress to impress a job. Know the company you are interviewing with. Going to the company web site to learn about who they are and what they are doing is not enough. Many times, companies do not list all their current customers, and you can not rely on reading their mission statements read enough about them. A good example of this posting is our website of a president named Charles Armenta. People, it is not true! If you want ventured beyond the "our people" part of the site, you would know that. We always ask job applicants if they know who is Charles. If they say he is the chair (we even had someone ask if he could meet him), we know they know nothing about our firm, and they are not invited back.
As PR professionals, I did my best friend Google. Over 75% of my day is looking, if it is pitching a journalist writing a news release, or simply follow the industries of my clients, I'm always looking. Find out if the company you are interviewing with has been in the news lately or if she has recently won a new customer, and use this knowledge in your interview. On that note, get acquainted with the person interviewing you. Approaching come for an interview, it is good to ask who you will meet with. This way, you can research, find out where they come from, or what the clients they work for. It's a good chance to impress your interviewer with your knowledge, listening and research skills. Be prepared and arrive with questions relating to your research.
When it comes to the interview, dress to impress. Even if you know they will wear jeans and flip flops, wear a costume. You always want to dress the part, and it is not impressive to not be in a costume. Come prepared. Come to the interview with a notepad, a pen or two, extra resumes (on nice paper), personal business cards, writing samples, and leave everything that you might buttocks. It is always better to have more than enough material to have to ask for paper or tell the interviewer that you will send writing samples or references later.
During the interview, ask intelligent questions. There are differences in the ways most newcomers to ask questions. Some do not ask at all, some ask questions just to ask them, and others to ask intelligent questions, take notes, and respond to answers. Those of the third category are those that make a difference in the world of public relations.
Being able to articulate what makes you different from anyone else who could be interviewed. This is where the good PR skills. Be sure to guide key message and follow that throughout the interview. List your strengths with explanations and examples demonstrates the confidence and skills of media training. If you can not do PR for yourself, how someone supposed to think you'll be able to do PR for a client?
The portfolios are great for putting on an interview, they show the organization, professionalism and trust. But they can also hurt your chances if they are not well prepared. Do not put your portfolio at an interview and just hand to the interviewer. Walk the interviewer through it, if he or she asks. You do not want to waste time you have to impress him by showing the work which may be relevant.
Try to tell what the interviewer talking about something that you did. If you think about it, almost anything can be regarded as having a PR aspect: working in a restaurant (new business), working in customer service retail (), making the Dean's List (results). It's up to you to be able to make this link between what the company offers and your experience.
There are also some not poor maintenance of public relations. Besides taking into account the destitute interviewdon't to be late, do not chew gum and do not talk about your dead are other maintenance catthere PR does poor to keep in mind: Do not ask about pay on the first interview. This shows more interest in the remuneration in the company. Do not expect to come from above. Many public relations firms begin their entry-level employees as trainees. This gives them the opportunity to test them and vice versa. Do not overlook the writing test. If the place with which you are interviewing requires a written test, study and take very seriously. Many companies use this as a success or failure-factor for determining whether candidates can run for a second interview. After the interview, follow up! Send handwritten thank-you notes to everyone you met. This means grabbing business cardthere each interviewer is no excuse for misspelling nameand the interviewer about your thank you note to an issue discussed during the interview.
Even if you do not get the job, you have expanded your network. In RA, your network is everything. Stay in touch with those you've met, they could hire more people, and on the road, something else can open. Keep the cards, and all that chalk up to experience. PR is a competitive industry, but those who have the passion to survive.
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